
Print & Digital Publications
Some things just go together like Batman & Robin, bacon & eggs, tea & biscuits, because partners well-complement one another, print & digital advertising are another duo that works best together. At CoroMedia we specialise in both areas to benefit your business to its best advantage
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Print has long been considered one of the most reliable and personal channels for marketing, infact 73% of consumers report they prefer to receive marketing materials through the post or holding a newspaper or publication in their hands.
A whooping 76% of consumers trust print adverts and catalogs when it comes to marketing. In the digital era, print marketing has become less common, its estimated that for every 36 emails a consumer receives , they only receive 1 piece of print mail. That means, in terms of standing out from the competition, print gives business owners a serious advantage.
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Digital printing excels in quick turnaround , customization and cost-effectiveness for small print runs, it also minimizes waste and is considered more environmentally friendly compared to traditional printing methods. Digital printing is ideal for personalised jobs with variable data, for quick turnaround times and easy modifications, making it perfect for last minute needs. Digital printing minimizes waste by allowing on-demand printing, minimizing overproduction. Both digital and traditional print can produce high-quality results, but each excels in different areas.
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Combining Digital and Traditional printing offers businesses a powerful advantage by leveraging the strength of both methods . This hybrid approach allows for efficient production of diverse print materials , from personalised marketing campaign to high-volume print runs, while optimising costs and minimizing waste. CoroMedia's attention to detail in both aspects has been a huge bonus in spreading brand awareness and bought in many new customers for our clients who we work alongside with everyday.
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Is Print advertising dead in the Digital era? Will Gen Zer's forget what paper feels like in their hands and the smell of a new book or magazine?Don't you bet on it
The digital world is dynamic, frenetic, and constantly changing, consuming print of the other hand, is a slow focused experience that captures your full attention, print is personal. So what ever your business needs are you are covered with Coromedia in all instances.
